Archive for the 'Article Marketing' Category

Article Marketing is Crucial for any Business

Monday, April 4th, 2016

Tous ensemble !Marketing your business is something you need to do on a daily basis. There is a lot of competition these days and it’s crucial that you show your market they need to go with you over your competition.

While this is not an easy thing to do when you offer some of the same things as the big chain type companies, it is still possible. The big chain type companies have money to spend daily on advertising and marketing which is something small businesses don’t have, but it doesn’t mean you can’t compete with them.

There are many ways to market your business in a way that will make you stand out way above those big chain type companies. A lot of people would prefer to go with a small mom and pop type company rather than a large company. They prefer to support the little guy or the local guy over someone that doesn’t even live in the same community.

One of the best ways to market your business is to use article marketing. Article marketing is a form of advertising through short articles similar to blog posts. An article has a bio at the end which is basically a way to advertise your business. Article marketing is one of the best ways to gain a large number of website visitors which turns into sales. It’s also one of the cheapest forms of advertising you can use for your business.

When you use article marketing as a marketing strategy for your business you are showing your target market you are an expert in your field and that’s exactly what they are looking for when they search for something they need. Words mean a lot more to people then pictures and ads for products. Anyone can sell something, but not everyone can write articles and be an expert.

When using article marketing for your business you need to submit your articles on a regular basis to article directories. You should put buttons linking to your article profile on these directories on your website and you should also market your articles on social media sites.

It’s always a good thing to promote your articles on sites like Facebook, Twitter, Pinterest, and Linked In. These sites will help you gain even more traffic to your site and increase your sells. Every little bit helps and the more exposure you give your articles the more likely you are to succeed.

Article marketing is one of the best methods you can use when you’re trying to grow your business. If you’re not using article marketing for your business, you need to consider it today. You won’t regret the decision.

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5 Tips to Help you Write Better Articles

Friday, January 15th, 2016

the information in a notebook.Article writing comes natural to some people and not so natural to others. It happens to the best of us, but the important thing is to not give up. Articles are an important part of marketing your business. They help your target market to know you’re an expert in your field.

Whether you struggle with article writing or not, these five tips will help you to write the best article you can write for your business.

1. Target Market

Make sure your articles are geared toward your target market. If your business is all about coaching, it may not be a good idea to write articles based on food or finding the right daycare for your children. You need to make sure you write articles that your target market will have an interest in, but at the same time you need them to pertain to your business.

2. Research your topic

There is nothing worse than reading an article that has false or inaccurate information. This will make you look like you are someone nobody wants to deal with. It can damage your business and your reputation faster than almost anything else. It’s better to take a few minutes or hours and do the necessary research than it is to write an article without it.

3. Make it simple to understand

You may think it’s better to write an article that contains large and important sounded words, but if your target market doesn’t understand them, they’re likely going to close the article and search for another one to read. It’s best to use simple words and make your article easy to read and simple to understand.

4. Use spell check

There is nothing worse than reading an article that contains spelling errors. Your reading may find it frustrating and if it’s too bad, they may move on to a different article. With an automatic or easy to use spell check in Word, there is NO excuse for spelling errors.

5. Watch your article length

An article that’s too long will likely be overlooked. People are very busy so it’s best to write shorter articles. If you have a lot to talk about, find a way to break the article up into smaller articles. A good rule of thumb is to write articles that contain 300 to 500 words.

Article writing is something every business owner should do on a regular basis. It’s a good way to market your business and become an expert in the eyes of your target market. With these five tips, you’ll find article writing is a little easier.

Corrie Petersen runs a successful Ghostwriting business. She enjoys helping others reach their goals and dreams through content. Check out her website at www.ghostwritertotherescue.com for more information on how she can help you with your writing goals.

Writing Wednesday – Suggestions to Help you Write for your Business

Wednesday, January 13th, 2016

lady writing one time useWriting is something every business owner should do on a regular basis. Writing is one of the best ways to show your target market you’re an expert in your field. There are many things you can do to get your business in front of others and while most of them will work, it doesn’t mean you have to do all of them.

The type of writing you do will depend on your business, how you want to run it, how big you want to be, and where you promote your business. You must remember each business and owner is different so what works for one, may not work for you, so the best thing to do is try a few and see what works and what doesn’t work. Here are a few suggestions to consider.

· Blog Posts
· Guest Blog Post for Others
· Article Marketing
· Write for a Local Newspaper
· Submit Content to Magazines in your Field
· Newsletters

These are just of the few writing type tasks you can do for your business. There are many others you can do, but it depends on your business and the avenue you want to take for marketing your business. You should consider brainstorming on each suggestion and see how you could make it work for your business. You may find submitting content to a magazine is out of the question, but writing for a local newspaper may be exactly what you need.

Corrie Petersen runs a successful Ghostwriting business. She enjoys helping others reach their goals and dreams through content. Check out her website at www.ghostwritertotherescue.com for more information on how she can help you with your writing goals.

One Suggestion to Make Article Marketing a Little Easier

Thursday, March 21st, 2013

Many people struggle so much with article marketing that they either don’t do it or they give up. It’s not an easy task and it’s time consuming to get everything done. It’s not as simple as writing the articles and then you’re done. You must submit them to article directories and promote them at the same time.

While outsourcing this task is the best way to get things done, you may find it’s a struggle for you. It’s easy to hire a Virtual Assistant to take your articles and submit them for you, but it’s another to hire a ghostwriter to write for you. You may feel they can’t write in the same tone as you or they may not have the same style as you. So if that’s the case, what’s your option?

One way is to purchase PLR article packs. You’ll have built in topics and ideas when you use these and you won’t have to think about what to say or write about. All you’ll have to do is rewrite them with a bit of your tone or opinion and you’re set to go. What would normally take you two or three hours to do could be trimmed down to an hour when you use this option.

Struggling with article marketing is a thing of the past when you hire a Virtual Assistant to do your submissions for you and you purchase PLR article packs for ideas on what to write about. When both are used properly you’ll find the problem will end and you’ll be able to grow your business with the use of article marketing.

 

WAHM Resource – Grammar Goofs

Sunday, January 20th, 2013

Grammar goofs can be the failure behind article marketing. There are a number of words that cause me people headaches while others miss them all together. There is a difference in meaning between your and you’re as well as it’s and its. If used incorrectly some words can totally change the meaning of the sentence or they can make you look like a fool. It’s not worth it when it would take a little reading and studying to know what the correct word is.

Below is a great WAHM Resource I found to help you to know what the correct word is you want to use and what the meanings are. This infographic will help you make your articles the best they can be.

15 Grammar Goofs That Make You Look Silly
Like this infographic? Get more content marketing tips from Copyblogger.

Have you Considered using PLR Articles?

Monday, August 13th, 2012

When you’re marketing your website one of the worst things you can do is not use content such as articles and blog posts. It’s crucial to find ways to reach out to your target market so they can see what you offer and how you can help them.

Writer’s block isn’t just for those that write books. It can happen to those that write articles blog posts as well. If you’ve been in this situation you know how hard it can be to overcome it. Have you ever considered using PLR articles?

PLR Articles can help you in so many ways and the great thing about them is with a few changes the article is yours and is different enough that it won’t be recognized as a PLR article. Click here to read an article I wrote about using PLR articles to help you overcome writer’s block.

4 Ways to Find New Article Content

Monday, July 9th, 2012

Article marketing is one of the most important tasks you can do for your business. Regardless of the business you run, you can use article marketing to help you grow.

If you find you’re struggling to come up with content, you may find you need help. There are numerous ways to come up with the content you need to make article marketing work for you.

Some of these ideas you may have tried before while others you may not have thought of. Either way, you should give them all a try because you never know when one will work for you.

Here are a few suggestions for you to use.

1. Search through article directories to find topics that are of interest to you. The best thing to do is look through the titles only, that way you won’t have to worry about anyone saying you stole their content.

To continue reading this article, click here.

Can Article Marketing help you Grow your Business?

Monday, June 25th, 2012

Article marketing is one of the best ways to grow your business. It’s easy to do and when used regularly you’ll see the growth you want to achieve with this tool.

The reason you’ll see growth with article marketing is due to the trust you’ll build with them. When people read articles and blog posts written and published they feel it must be good or it wouldn’t be there. They feel they can trust the author because they wouldn’t be writing articles and blog posts if they didn’t know what they’re talking about.

If you’re thinking about using article marketing it’s important to choose topics that fit your business and it’s important to write about topics you have knowledge on and feel comfortable talking about. This will help you to feel comfortable writing and submitting to. If you don’t feel at ease it will show in your articles and that’s not good.

There are hundreds of categories to choose from when you write, so you know you’ll be able to find the right one for your business. That’s a good thing when it comes to using this tool to grow your business. It’s also important to find the right directory because using one that’s not geared to your market can cause you to fail. This is when it’s important to take your market into consideration when writing and submitting to directories.

If you don’t currently use article marketing to grow your business, you need to consider getting started. You’ll find the growth you’ll see will make it worth your while whether you do it or you hire a ghostwriter to help you make it happen, it’ll be worth it time after time.

Tips for Growing your Business with Article Marketing

Monday, June 11th, 2012

A business owner that has a store front has the ability to speak to her customers face to face and the customers have the ability to shake hands with the owner and see the reaction to questions asked. You don’t have that ability when you run a business online, so you must do what you can to build the trust in other ways.

Article marketing is one of the best ways to build trust. You have the ability to share your knowledge and that helps people to know you’re an expert in your field. When you prove that to them, they won’t have a problem making purchases from you.

Of course, the only way you’re going to prove to your market that you’re the expert they need to use is to submit the articles you write to article directories. If you write your articles or have a ghostwriter write them for you and then do nothing with them, you’re wasting time and money and that’s not what you need in business. That’s why you must take the time to submit them to the directories.

There are literally hundreds of article directories online and while you may think that’s a great thing, it’s important to know you won’t be able to submit to all of them. You must pick and choose the ones you use because you must use your time wisely and submit to directories that are geared to your market. Even if a directory has a category that meets your needs, doesn’t mean you should submit your articles. You don’t want to waste your time and money on directories that won’t give you the traffic you need.

Article marketing is a valuable tool every business owner should use to grow their business. When you take advantage of this option and promote your articles when they’re approved, you’ll begin to see your hard work pay off when your traffic increases and your income grows.

3 Valuable Tips to Help you Reach Success with Article Marketing

Wednesday, May 16th, 2012

Article marketing is a valuable part of your business, but it can fail if you don’t do it the proper way. One of the most important things you must do with it to see success is to submit your articles to directories, but if you can’t get them approved it won’t do you any good. This is why you must write your article using the right format.

The most important thing you need to remember when you’re using article marketing to grow your business is to use the correct format for your articles. You must have an introduction paragraph, the body of your article, and a conclusion paragraph. Without those things your article won’t make sense and you’re going to fail from the beginning.

When you write an introduction for your article it’s important to share what you’re going to cover in your article. It’s important to tell your reader from the beginning what to expect while reading it. If you don’t do this, they’re going to stop reading your article and move on to one that shares this information.

The introduction to this article told you your articles won’t be accepted by article directories if you didn’t use the right format. With that information you’d expect to learn what the correct format is and how to make it work and that’s what this article is all about.

The body of your article needs to contain detailed information about the action items you described in the introduction. Your article can have one action item or many items. This article has three action items that pertain to the right format to use when writing your articles. The important thing to remember is you can have as many action items as you want as long as they all pertain to each other and make sense in the article.

To continue reading this article, click here.