10 Tips to Help Grow your Business During Slow Times
Growing your business can be a challenge during certain times of the year. You may find the summer months along with the holiday season can make it difficult to grow. People use extra money to go on vacation or to purchase gifts which leaves them with little extra money for the things that aren’t a major necessity.
Depending on what type of business you run, you may not be a necessity to some people. To change this, you need to show them your business and what you offer is a necessity that they must have. This is where marketing comes into play. You must market your business all year long, but you must add a little more during the times when business is slow.
While social media is one of the best avenues you can use to market your business, there are a few other things you can do to help grow your business. Here are a few to consider.
1. Contests
2. Give-aways
3. Freebies
4. Package discounts
5. Membership discounts
6. Include a flyer or business card with every order
7. Create a survey with a freebie when it’s completed
8. Create an affiliate program
9. Send out newsletters regularly
10. Sponsor a local event
These are just a few of the things you can do to help grow your business during slow months. Keep in mind; you don’t have to stop these once business increases. You can continue to use these suggestions all year long and have a successful business all year long.
The important thing to remember is you never want to stop marketing your business. Continually putting your business in front of others is how you build trust and when that is built, you won’t have to worry about people not wanting to purchase from you due to fear.
