Interview with Alicia Forest – AlicaForest.com
This month’s interview is with Alicia Forest. Alice is married and has two children. She is a coach and is very busy with her business and family. Read our interview with her below.
WAHM-Articles: Please tell us about your business?
Alicia Forest: AliciaForest.com is an international training, coaching and consulting company expressly for service-based women entrepreneurs that was created to show them how to break through to 6 figures and beyond in their business so they can live the life they ache for. We do that both virtually and in-person via private and group coaching programs, a vibrant membership, a live annual workshop, and various do-it-yourself information products.
WAHM-Articles: What is your most popular service or product?
Alicia Forest: My most popular product is my bestselling 21 Easy & Essential Steps to Online Success System. This comprehensive tutorial walks entrepreneurs through the process of building a successful and sustainable business online that’s guaranteed to bring them to a 6-figure income in half the time they could on their own.
WAHM-Articles: How does your business help WAHM’s?
Alicia Forest: When I first started out in my coaching business, I had no idea what I was doing when it came to marketing and making an income. In fact, I had a lot of great information, but no step-by-step plan on how to make it all work. Which is why I created my 21 Easy & Essential Steps to Online Success System. This system is the same one I follow today and it’s what’s enable me to build a multiple 6-figure business while only working about 15 hours a week and raising two small children at the same time.
WAHM-Articles: As a WAHM you balance your business and your family, how do you handle that?
Alicia Forest: Systems have played a huge part in making it all work for me, especially once my daughter Chloe arrived. One of the main reasons I wanted to own my own business was so I could be home to raise my future children, and because I know myself well enough to know that I wouldn’t be happy solely in the role of mom and wife. As much as those fill my soul, I needed to be doing something to feed my creative spirit that also contributed financially to my family and our life.
Before Chloe was born, I actually wasn’t that great about focusing my time or efforts. I’d start one project, get side-tracked on another, then have a great idea and start working on that, etc. But her schedule really designed how I balance (if there is such a thing) my work and my family. And I was able to tweak these systems even more once my son Jack arrived.
Another way that I try to balance things is by asking for help – whether it’s from my husband, my mom, or hiring an assistant for my business. It’s taken me awhile to get into this practice, but it’s made a huge difference for me, both personally and professionally.
Also, I do make a plan. I have a yearly, monthly, weekly and daily plan. In addition to that, I’ve gotten really into strategic planning, which has made a huge difference in the bottom line of my business.
As for my time, I ‘manage’ it around my kids still. I work when they sleep, more or less. Otherwise, my attention is on them. Some days that’s hard, because my mind is reeling with ideas and thoughts of things I want to do, but I’ve learned that multi-tasking with a 6 year-old and a 3 year-old really doesn’t work!
WAHM-Articles: Do you use article marketing for your business and if yes, why?
Alicia Forest: I do and have since the beginning of building my business online. I do it because it educates my target market about me and how I can help them, it helps position me as an expert, and it gives people a taste of my style, what I offer, and gives them an opportunity to get to know me a bit without risking anything.
I also know that penning articles that are of value to your target market is one of the most effective ways to get your name out there and become known as an expert in your niche, attract visitors to your website, and gain new subscribers for your list.
And writing articles is one of the fastest (and FREE) ways to get lots of exposure, especially if a publisher with a large list picks it up!
WAHM-Articles: Where do you come up with your article ideas?
Alicia Forest: Lots of different places: many times I get ideas from what I’m coaching my clients around, or what seems to be a hot topic of discussion amongst my colleagues. Other times I get ideas from reading magazines that are targeted to my market, or books I’m reading. And sometimes I get ideas from my own experience as a business owner. There’s no shortage of ideas for articles – it’s just being open to seeing those opportunities and then writing them down so you don’t forget!
WAHM-Articles: Thank you Alicia! I appreciate you taking the time to talk with us today. Best of luck with your business!
