Here’s the Traffic, Where are All the Sales?
We would all like to be able to brag a bit and declare ‘what a flood of traffic our site is receiving…tons by the hour, in fact!’ It seems we all get caught up in the numbers game. I, for one, like to take frequent peeks on how the statistics are holding up. Usually disappointment settles in if I didn’t get a big increase from the last time I looked. It’s true, traffic matters…or I would not be looking quite so often.
Most website owners have long known that traffic is important. Without it, we will not get any sales. It’s also a fact that without a fairly large amount of traffic, you’re not going to profit much either. Statistics show that you usually only convert a small amount of sales for a certain ratio of visitors that you receive. Nevertheless, you must also realize that it’s not just about “numbers”. It’s about “targeted” visitors and what you do with those visitors once you get them to your site.
Here’s 3 quick tips on optimizing the traffic you already receive at your site:
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