Create A Winning Article Marketing Strategy

marketingMake the most out of your time and efforts by creating a submission strategy for your article marketing. Both beginners and experts can and should use a submission strategy that will evolve over time. Your strategy,at a minimum, should brand you as an expert in your field, define your target audience and help you measure your results. Use your word processing program to develop your strategy and keep it front and center when writing and submitting your articles.

To begin creating your article submission strategy answer the questions below:

1. Your target audience:
Who is your most desired reader?
What size business does your reader own or work for?
What needs does your desired reader have that you can fulfill?

2. Submission goals:
Are you submitting in order to receive incoming live one-way links?
Will you be promoting a blog, forum or website?
Do you hope to become an expert and prove your capabilities?
Are you hoping to increase sales of a particular product or service?

3. Search engine benefits:
What targeted keywords will you use in your title, article and byline?
How will the one-way links from sites publishing your articles increase your
search engine rankings?
Will you agree to a reciprocal link if asked by a publisher?
Will you display a “Featured Author” graphic on your site if requested by the publisher?

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One Response to “Create A Winning Article Marketing Strategy”

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