Work at Home Moms Articles – WAHM Articles

So, you’ve heard over and over again that you need to write articles to promote your business. You may have even gotten that message from me once or twice… ahem.

But if you sell products instead of services, you might find that easier said than done. As one WAHM-Articles reader wrote me:

“I sell handmade purses. Seriously, how many articles can I write about how to choose the right purse?”

I see her point. And if you sell a product too, you just may be feeling her pain. But the good news is, you CAN write interesting, informative articles to promote your product.

The trick to writing articles that promote your products is to write about situations where your product is used. So, for my friend who makes the lovely purses, she might write about topics like these:

- How to accessorize for an evening out. Remember to add the perfect handbag!
- What to take for a day at the beach. Pack it all in a bag designed just for this.
- Freshen up your wardrobe for spring. Complete the look with a unique handbag.

Article marketing works as well for product sellers as it does for service providers. Just remember not to promote your product within the body of the article. Fill it with good information that will capture your reader’s interest. Then use your resource box to tell them about the product you sell and how they can buy it.

Are you still stuck for article ideas for your particular product? Go ahead and post a comment below, and I’ll try to help you out.

~ Denise

This entry was posted on Monday, March 22nd, 2010 at 1:19 pm and is filed under Article Marketing, Article Writing Tips, Mentoring Monday. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.