The Free Book You Need to Write
It’s Free Book Friday, but this week, instead of telling you about another free book you should read, I want to tell you about the free book you need to WRITE!
When I talk to online business owners about their traffic and sales, a lot of them seem to think a new visitor will become a customer the first time they click through to the sales page,. But – unfortunately for them – that’s usually not the case. More often, a new visitor will need to visit you or hear from you several times before they’re ready to make that first purchase.
One way to help build that relationship, and keep that new visitor coming back, is by offering a first-timer a free ebook or report in exchange for their email address.
While most first-time visitors won‚Äôt buy from you immediately, there’s a good chance they will leave you their email address in exchange for a report or ebook. Then you can follow up with them and let them know about your products and services, and new additions to your site.
For this strategy to work well, it’s vital that you understand what is valuable to your target market. Do your research and offer a freebie they can’t refuse.
If you don’t like to write, or dont have the time to create a free product to give away, consider outsourcing your content to a ghostwriter. WAHM Articles offers a writing service that creates WAHM ebooks and content for you Рfrom start to finish.
Here’s the link to our ghostwriting services and testimonials from some of our clients.
October 25th, 2008 at 1:25 am
Free e-books are a great idea. I have put together many free recipe e-books that have been distributed to thousands over the years. I give away e-books to people who sign up for my newsletter. Since I started doing this my newsletter sign-up’s have doubled, to between 50-100 new subscribers a day. If you don’t want to write your own e-book, there are many available you can offer for free. Many web sites use my e-books as free giveaways!