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Articles in Home | Direct Sales

  • How To Find A Legitimate Direct Sales Home Business  By : Shelly Hill
    Now that you decided to work from home, how do you go about finding a legitimate work at home opportunity? I came up with a list of guidelines you should consider when reading advertisements online while looking for a home business. These should help you weed out the potential scams that others offer. Please remember, if an opportunity sounds too good to be true, it most likely is!
  • How To Find Article Writing Topics That Are Geared Towards The Direct Sales Niche  By : Shelly Hill
    Are you in Direct Sales? Are you thinking about writing articles for your article marketing campaign? If so, finding topics to write about within your own business niche can be a daunting task for new direct sales professionals, who are just getting into article marketing.
  • How to Grow Your Direct Sales Business This New Year  By : Chris Carroll
    For many direct sellers, January brings that terrible fear regarding the growth of our direct sales business. Many of us want to grow our business and make a big impact on sales as well as income in the coming year.
  • How to Overcome Fear of Rejection  By : Deb Bixler
    Direct sales business depends largely on your ability to get new clients. In my day to day conversation with those who are in the industry, I meet people who have 5 exceptional skills but struggle to make ends meet. The culprit is the inability to find new clients due to fear of rejection. Since fear of rejection is an internal struggle, the best approach to overcome it is also internal.
  • How to Prioritize When Everything is a Priority  By : Deb Bixler
    Prioritizing tasks in any business is a confusing matter.

    How do you prioritize anything when everything is so important? Follow these tips to help everything get done in the best way possible.

  • How To Solve The Phone Phobia Problem In Direct Sales  By : Shelly Hill
    As a Direct Sales Team Leader, I often hear consultants say that they have a Phone Phobia. These consultants will avoid making or receiving telephone calls in regards to their home business. This article will look at the fears that consultants have and give you 3 practicle solutions to help you overcome phone phobia.
  • How to Upsell Products In Direct Sales  By : Shelly Hill
    At first I wasn't comfortable with doing suggestive upselling, so I practiced with it first. One of the ways I practiced this was to do it in front of a mirror and then I graduated to practicing it on family and friends.
  • I've Picked a Trade Show. Now What Do I Do?  By : D.L. Mayer
    Part II of II.
    You have found a trade show or expo you want to participate in. You have done your research and feel this would be a good investment for your business. What steps do you take to make sure your show is as successful as possible?
  • Invest Your Time In Hostess Coaching To Ensure Home Party Success  By : Shelly Hill
    If you are consultant with any of the Direct Sales home businesses, it is very important that you concentrate on coaching your home party hosts on how to have a successful home party. Why you might ask? Studies have shown that party hosts who have been properly coached have higher product sales and party bookings.
  • Is Network Marketing A Scam  By : Amber Bishop
    This is a serious question that deserves a serious answer. Unfortunately, the direct sales industry has gotten a poor image due to many people thinking they can get rich quick. Like any other industry and valid business model, there is no get rich quick plan. Beware of anyone who leads you to believe otherwise. If you are interested in learning some key factors in discovering whether a particular business is legitimate or not, this article is for you!
  • Is Your Home Business A Top Priority In Your Life?  By : Shelly Hill
    As a long-time Direct Sales consultant and a work from home mom, my business has always been a top priority in my life. This article will tell you why you need to make your business a top priority in your life for it to be successful.
  • Is Your Ordering Process Clear and Easy?  By : Kara Kelso
    How many customers could you be losing with confusing forms and difficult ordering processes?
  • Make Your Home Party a Success!  By : Anita DeFrank
    Home parties can be a lot of fun and a great way to earn extra money. Following a simple guideline can help you have a successful home party that runs smoothly and everyone enjoys. The following guideline will give you a basic idea of how to do this and can easily be adjusted to fit your own tastes.
  • Make Your Online Party A Success  By : Anita DeFrank
    Online parties are quickly becoming the better alternative to the traditional "In Home Party". Online parties can be more accommodating for the company rep and the hostess for various reasons. There's no driving to another persons home, getting the snacks ready, loading and unloading all your products, cleaning your house and best of all no dressing up!
  • Making the Sale When the Customer Won't Buy  By : Kara Kelso
    Ever had a party online or offline, and had guests say "I love that item, but I can't afford it right now", or "It's so hard to decide, I want all of this!". This is a perfect time to sell all those items to your customer without them having to pay a dime.
  • Multi Level Marketing Advertising Ideas for Your Network Marketing Home Business  By : Barb Sibbing
    Advertising in Multi Level Marketing is vital to any Network Marketing Business. Starting your Multi Level Marketing business does not have to cost your hundreds or even thousands of dollars. I want you to read that last sentence again, because it is very important.
  • Network Marketing & Direct Sales - Are These 5 Myths Stopping You From Taking Your Business Online?  By : Liz Monte
    The Internet is the most powerful and versatile communications tool in the history of the human race. It's totally transforming the way companies do business. So what's stopping you from building your own site? Here are five common myths that deter many people.
  • Network Marketing Success – Taming The Trust Factor  By : Liz Monte
    Distrust and skepticism create the biggest hurdle facing network marketers today. How do you get over this roadblock? Even better, how do you avoid getting in this situation in the first place?
  • Network Marketing Success: Putting Your Prospects First  By : Liz Monte
    Jane and Mary, two fictitious network marketers, are equally talented, resourceful, and motivated. However, their approaches to prospecting and recruiting couldn't be more different. Which approach do you prefer?
  • Network Marketing: Find a Starving Crowd  By : Liz Monte
    Remember the old saying, "Build a better mousetrap and the world will beat a path to your door"? Many of us in network marketing believe this and run our businesses accordingly. We assume that because we have terrific products, a great company, and an award-winning compensation plan we can't fail. But let's take a closer look.
  • Network Marketing: Four Questions That Can Make or Break Your Business  By : Liz Monte
    WHAT are you marketing? WHY are you marketing what you're marketing? WHO are you marketing to? HOW are you marketing? The answers to these four questions lay the foundation for your network marketing business. You need to be clear about the answers yourself, AND you need to be able to convey those answers to your prospects.
  • Network Marketing: Responsible Sponsoring  By : Liz Monte
    The philosophy of network marketing that says, "Sign up anything with a pulse," is bad for the industry and bad for the individual business owner. This throw-them-against-the-wall-and-see-who-sticks system is compared with a new, totally opposite approach that might produce even better results in the longer run.
  • Networking Your Direct Sales Business On Work At Home Forums  By : Shelly Hill
    As a Direct Sales professional, it is important to market your business in a professional manner while networking on work at home forums. If you are posting inappropriate or negative subject matter on the forums, this could reflect poorly on you and your home business. This article will give you 5 important tips for networking your business on work at home forums.
  • Offering Team Incentives  By : Kara Kelso
    If your team is growing but not staying motivated, one of the best ways to kick them into gear is to offer an incentive.
  • One Thing Not to do When Creating Ads for Your Direct Sales Business  By : Chris Carroll
    There have been many trends over the years that I have seen regarding ads written expressly for recruiting on the internet as well as off line for Direct Sales downlines. Make sure you are wording your ads the right way.
  • Online Parties with a Twist  By : Kara Kelso
    We know once you have a room full of guests at your online party, getting them to play games is the easy part.
  • Overcoming your fear of following up with Home office Leads in Direct Sales  By : Annette Yen
    Chances are you, like most people in any type of sales job, are paralyzed with fear of doing phone call followups. Fear of rejection, fear of embarrassment, fear of that monster commonly known as ... the telephone. Some of the above or probably, like everyone else, all of the above. Here are some points to help you get over your fear of follow up and make the call using that dreaded monster!
  • Passion...The Number One Element For Direct Selling Success  By : Tammy Embrich
    Any successful online business owner will tell you that it takes time, hard work, motivation, and constant perseverance to make a home business work. If you don't apply these elements, then you are doomed for failure...it's that simple. Money will not just fall into your lap. You will not make money overnight.

    Still, there are people that sadly believe that you can set up a business online and then forget it and the money will roll in. NOT!

  • Preparing Fundraising Opportunity Information Packs  By : Shelly Hill
    If you are pursuing the Fundraiser Business Opportunity, you should assemble a Group Fundraiser Introduction Opportunity Package.

    Here is a list of some things that should be included in each introduction pack to entice a group to book a fundraiser with you.

    It's important when assembling this packet to make it look professional.



  • Providing Good Customer Service In Direct Sales  By : Shelly Hill
    Providing good customer service to your customers and hosts in direct sales needs to be a consultants top priority. In this day and age, there are millions of consultants all competing for the same customers, the same party hosts and the same potential recruit.
  • Reaching Goals in Direct Sales  By : Kara Kelso
    Are you making the right plans to reach your goals? It's GREAT to set a certain amount you want to make, so you have a little motivation, but without the proper planning reaching that goal is going to be more difficult.
  • Read All Instructions Before Use  By : Laurie Ayers
    Think of all the people who sign up to be consultants for home-based companies. Most are either given or have access to the company policies and procedures. It is my understanding that most also need to sign or click that they have read, and agree to the information contained in the policies and procedures. They affirm that they have READ ALL INSTRUCTIONS BEFORE USE. However it has been my experience that truly, most do NOT read the policies and procedures before beginning their business.
  • Reasons to Continue Building Your Customer Base  By : Chris Carroll
    Keep your pipeline full and see why you need to continue to build your custoemer base.
  • Recruiting 6 Different Types of Direct Sales Consultants  By : Shelly Hill
    When it comes to building a team in Direct Sales, you need to remember that people join Direct Sales Businesses for different reasons. When you are interviewing your next potential team member, it's important to find out how they 'plan' on working the business. Knowing this information before giving them your business opportunity speech, will help you to tailor the conversation in a way that will yield you the best results.
  • Recruiting on Message Boards  By : Kara Kelso
    This has always been a hot topic, so it's worth mentioning time and time again. There IS a right and wrong way to recruit on message boards, which goes far beyond just following spam rules.
  • Recruiting with FAQ ? Part One  By : Kara Kelso
    As most of us know recruiting in direct sales plays a very large role. Don’t make them search or ask for the information they want … hand it to them on a silver platter.
  • Remembering the “Service” in Customer Service  By : Annette Yen
    The key to developing a good relationship with your customers starts with communication. Once a direct sales consultant has established a customer/rep relationship with someone it’s important for her to communicate clearly what service the customer can expect.
  • Responsibilities Of A Direct Sales Consultant  By : Shelly Hill
    When it comes to joining a Direct Sales Company, are you aware of your consultant responsibilities? This article will point out 8 'key' responsibilities of a Direct Sales Consultant.
  • Selecting a Direct Sales Sponsor  By : Laurie Ayers
    It’s interesting to watch the ambulance chasing that occurs on the forums when someone pipes up and says, “I’m thinking about joining.” Immediately the grand scramble begins. It’s actually quite pathetic to see the vultures come out.

    Just because someone PMs you first or happens to be a lead that corporate gave you does not mean that you have to sign with that person. Also just because someone has emailed and/or snail mailed you some information does not mean you are committed to joining under that person.

  • Selling Yourself Short  By : Chris Carroll
    Some women are prone to undervalue their services and their own work. Why are we afraid to charge what we are worth? What can you do to increase your self worth and get the price you deserve?
  • Share and Sell Your Gifts - 4 Handy Sales Tips  By : Barb Girson
    To sell your gifts this season, connect with customer and Host's mind set. Take notice of how you position verbal and printed messages as you recommend the gift-giving option. Think about what the average consumer spends for the different components of their holiday priority list and use this information to give practical suggestions. As conversing evolves into questions, be prepared to move the conversation to one of new opportunity, for a stronger, more successful holiday season.
    Trends influencing gift-giving this season includes themes, such as, simplicity, streamlining, convenience shopping (online and catalog), improving health and fitness and nesting. (Source: Giftingresources.com/gifts/hottrends) If you can package your product or service in accordance with one of these trends, you will be much more apt to spark interest. Here are 4 handy tips to help you share and sell your gifts this season:
  • Should I Market my Business in a Trade Show/Expo?  By : D.L. Mayer
    Part I of II.
    A trade show or expo can provide a dramatic, overnight boost to your business. You have the opportunity to set up a table, put out your display, and literally have people walk up and ask you to sell them your products. It may sound too good to be true, but you can easily make it work for you with just a little bit of planning and effort.
  • Social Networking - Tips On How To Market Your Direct Sales Business On Twitter  By : Shelly Hill
    If you are with one of the Direct Sales companies and trying to build a portion of your business online, it is very important to get involved with popular online social media networking sites like Twitter.com. This article will give you some of my favorite Twitter marketing tips.
  • Spring S.T.A.R Team Building Checklist To Be Bigger and Retain Better This Summer  By : Barb Girson
    It's spring! The sun is out.
    Spring with all of the beauty brings some important business considerations.
    Read on for a handy checklist to help Leaders build bigger, stronger teams this spring and retain them through the summer. When I started in direct sales it took me a few years of experiencing the ups and downs and effects of the season to understand the necessary shifts needed as a Leader.
    Most of the seasonal shifts were related to the impact of seasonal sports that our daughters got involved with (i.e. softball, cheerleading, roller derby). Plus when and how to schedule business appointments, home parties and recruit interviews was often determined by whether the children were in school or out of school. Without foresight, the schedule that was going smoothly and in a groove would not work. The business demands would pull at me and create an internal conflict.
    Use this checklist to help you enjoy this season and get on top of the seasonal shifts coming your way.



  • Stepping Outside the WAHM Zone  By : Kara Kelso
    Often times on message boards you'll see several reps from the same company, making it difficult for all reps to gain enough sales.
  • The Power of 5 In Your Direct Sales Home Business  By : Shelly Hill
    When it comes to having a successful Direct Sales home business, you should focus on the number 5. By focusing on the goals outlined in this article, your Direct Sales business will continue to grow.
  • The Power of Customer Care  By : Patty Gale
    Are you underestimating the power of customer care in your business? News travels fast when you provide your customers with exceptional care and service.
  • Understanding Target Markets  By : Laurie Ayers
    Who is your target market? If your answer is “everyone” or “several” then you don’t have a target market. If you try to sell to “everyone” then you’re hurting yourself and diluting your efforts. There are no shortages of markets. If you pick a market to hone in on, then you can refine your marketing and networking efforts for that particular group.
  • Use Your Direct Sales Business to Make a Profit, Not Give it Away  By : Chris Carroll
    Anyone in a small business is working it to make money. So why is it that so many Direct Sales business owners struggle to see a profit?
  • Using an Autoresponder in your Direct Sales Business  By : Annette Yen
    Are you in a direct sales business and trying to figure out the best way to streamline your systems so that you can spend more of your precious business time working on income generating activities? There are some simple steps you can take NOW to help your business for the long term and an Autoresponder is one of the best!
  • Using Digital Picture Frames With A Direct Sales Business  By : Shelly Hill
    In Direct Sales, we often find ourselves doing trade show events. Has space been an issue for you? I know these days, booth space is at a premium. After all, they want to squeeze in as many vendors, as they can. I have a unique idea I would like to share with you, to solve that problem.
  • Using Introduction Letters for Your New Direct Sales Business  By : Chris Carroll
    It can be overwhelming the first days of a new Direct Sales business. There is training to complete, product information to learn, business tools to order and create and most of all, notifications of your new business to be sent out.... Learn how to use an Intro Letter in your business
  • What Are the Most Important Things to Look For in a Direct Sales or Network Marketing Company?  By : D.L. Mayer
    No matter what type of work from home business you are considering (party plans, network marketing, MLM...), there are a few basic things to look for before you jump in. The presence or absence of these characteristics can indicate what kind of future you will have with that company
  • What Are You Doing to Sharpen the Saw?  By : Laurie Ayers
    What are you doing to sharpen the saw of your direct sales business? Networks and forums are full of ideas on recruiting, hostess coaching, vendor events, theme parties and all sorts of fun ideas on how to run your sales business. Yet those topics don’t necessarily do anything to sharpen the saw of the consultant.
  • What does your website say about you?  By : Nicole Walker
    Do's and Dont's for Direct Sales websites.
  • What Is An Online Direct Sales Vendor Fair?  By : Shelly Hill
    An Online Vendor Fair is an Event held online to showcase those who have a Direct Sales Home Business. A Vendor Fair can be about product sales, business networking or recruiting others who might be interested in getting started in a Direct Sales home business.
  • What Network Marketing Is Not...  By : Sandy Sopin
    Network Marketing is growing every day, new opportunities are popping up all the time. You have to be careful though, with all these new opportunities come scams of all sorts. So you don't get caught up in any of these scams I thought I would tell you a few things that Network Marketing definitely is NOT.
  • What Really IS a Direct Sales Fundraiser?  By : Chris Carroll
    If you are new to Direct Sales, you may hear a lot about Fundraising, but not find a lot of information as to what it really is. Well, I am here to clear up the mystique for you!
  • What To Expect When Joining A Direct Sales Company  By : Shelly Hill
    As a recruiter and team leader with a Direct Sales Company, I have come to realize that around 60% of my new team members have no idea what is expected of them when it comes to running a home based business. If you are considering joining a Direct Sales business, there are some important things you need to realize before you sign on the dotted line.
  • What To Look For In A Direct Sales Company!  By : Amber Bishop
    Discover the most important components in choosing the right direct sales company and team to partner with in order to build a successful home based business.
  • What’s New in the Direct Sales Industry?  By : D.L. Mayer
    Most business owners in Direct Sales can tell you one of the biggest problems in the industry is marketing. Many DS companies will have a product, a compensation plan, and even a presentation. They package this nicely as a ready-made business. The only thing a prospective business owner has to add is the marketing. All you have to do is tell everyone you know about what you do, and voila! You’re in business. It may sound simple, but the average new business owner often isn’t experienced in advertising and marketing. They rely on the ideas and guidance of their sponsors who also may not have had any previous experience. It’s harder than it looks. After all, entire college courses and even majors are centered on marketing. Many, many articles have been written on how to bring in new business. But how are new companies addressing this issue? Are companies coming up with new advertising methods? Is anyone trying to make this part of running a business any easier for the individual business owner?
  • Why Customer Care for Your Home Biz?  By : Patty Gale
    Don't think you need to offer customer care if you're working from home? Think again. Home businesses have an incredible opportunity to fill in the gap where big corporations fail.
  • Why You Need a Marketing Plan  By : Kara Kelso
    Your job as the rep is to direct customers to products, that's it. The fact is, to 'sell' the product is the hardest part.
  • Why You Need A Work Schedule For Business Success  By : Shelly Hill
    As a Direct Sales business owner, I am often asked, "How do you find the time to work on your business?" My answer is always the same, "You need to have a work schedule." This article will explain my thoughts to you on why you need to have a 'set' schedule for business success.
  • Why You Should Interview Your Direct Sales Sponsor  By : Shelly Hill
    Should you interview your Direct Sales sponsor? I am often asked this question by those who are looking to start a home business in Direct Sales. My answer is...YES, You should be interviewing your potential team leader. This article will explain why and also give you ideas on the questions you should be asking them.
  • Why You Should Register a Domain Name For Your Direct Sale Business  By : Heather Bixler
    When starting a direct sales business one of the main struggles a new consultant faces is standing out from the crowd. Registering a personal domain name that will point to your direct sales website is one way to help separate you from the rest of the direct sales consultants within your business.
  • Will Your Business Survive?  By : Kara Kelso
    I won't rehash the same "choosing a business" speech because most of you know it. However, there's one question that comes to mind - did you choose the RIGHT business, and will it stick around?
  • Work At Home Forums - Putting Forth A Professional Business Impression  By : Shelly Hill
    When it comes to networking online, it is important to set forth a professional business impression to those who read your postings. If you want others to do business with you and to take you seriously, you need to act and post appropriately on the work at home forums.

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